A public relations firm based in West Hollywood, California, specializing in launching clients in Greater Los Angeles and around the world for over twenty years.
PR for Books, Authors, Experts, and Speakers
Strategic Public Relations & Digital Marketing for Books, Authors, Experts, and Speakers
You've Written the Book — Now Let the World Discover It
Publishing your book is a huge milestone, but getting it into the right readers, media, and decision-makers’ hands takes more than hope. If you’re an author, speaker, or expert with a powerful message, you need a publicity partner who understands how to amplify it.
At ShapiroPR, we work with authors, writers, and thought leaders to build visibility, grow influence, and create long-term personal brands through innovative PR and digital marketing strategies. Whether debuting a memoir, launching a professional guide, or releasing a self-help title, we help you cut through the noise and get noticed by the media, your audience, and the industry.
Why Authors Trust ShapiroPR
We're not a one-size-fits-all agency. As a boutique Los Angeles PR firm, we offer personalized, founder-led campaigns tailored to your goals, book, and voice.
For over 20 years, we’ve worked with first-time authors, bestselling writers, TEDx speakers, and professionals in law, mental health, business, and wellness. Our campaigns have helped clients secure national media coverage, build strong digital platforms, and position themselves as credible voices in their fields.
What Makes Us Different:
-
Top-ranked on Google for Los Angeles PR for authors
-
Custom strategies for authors, memoirists, educators, and public figures
-
Media coverage for authors with outreach across TV, print, digital, and podcast platforms
-
Full digital support: Digital marketing for authors, SEO, social media, and email campaigns
-
Direct access to our founder, Kelila Shapiro, for hands-on attention and results
PR & Marketing Services for Authors and Book Launches
We collaborate with both first-time and experienced authors to develop effective publicity campaigns tailored to their unique needs. Our approach focuses on generating momentum for your book through strategic marketing efforts, media outreach, and targeted advertising. We aim to broaden your platform by enhancing your online presence, engaging with your target audience, and securing opportunities for interviews, book signings, and speaking engagements. Our comprehensive full-service PR resources ensure that you receive the support and guidance necessary to succeed in today’s competitive publishing landscape. Together, we will elevate your visibility and connect you with readers around the world.
Book Publicity & Media Placement
We help position your book and your story where it matters most, with coverage that builds your reputation and drives readership. That includes:
-
Print and digital features, interviews, and reviews
-
TV segments and podcast guest spots
-
Industry commentary and media quotes
-
Targeted media outreach and publicity strategies
Digital Marketing for Authors
Your online presence matters just as much as your press. We support your book launch with:
-
Author website strategy and optimization
-
Social media calendar creation and post development
-
Email campaigns to drive engagement and sales
-
Amazon, Goodreads, BookBub, Meta, and LinkedIn page optimization
PR for Professionals, Thought Leaders, and Speakers
Many of our author clients are professionals who want to grow their reputation beyond their books to market their wins in PR for speaking engagements and keynote guest opportunities. When you partner with ShapiroPR, our expertise is leveraged to help:
-
Build a consistent media presence over time
-
Attract speaking and panel opportunities
-
Craft strategic media roadmaps and PR for professional speakers
-
Help design your author platform strategy
-
Develop lead funnels tied to your book and expertise
Who We Work With
We specialize in supporting professionals who see their book as a launchpad, not an endpoint. Our clients include:
-
Mental health professionals and self-help book PR launches to share vital insights and tools to create a better life.
-
Doctors, lawyers, and health experts launching new platforms
-
Business leaders and finance authors building thought leadership
-
PR for professional speakers
-
Educators, coaches, and keynote speakers ready to reach bigger audiences
-
Memoirists with compelling personal journeys
If you're serious about long-term growth and want to turn your book into a powerful tool for visibility, we're the right partner.
Client Highlights: Real Results from Real Authors.
Let’s Launch Your Book — Strategically and Successfully
Are you looking for book publicity in Los Angeles and nationally? Are you ready to promote your book with intention? Let’s talk about how we can help.
A well-written book deserves more than a soft release. It deserves a campaign that makes people take notice.
With ShapiroPR, you'll get a Los Angeles book publicist as a strategic partner who helps you go from author to authority—on your terms, and with your voice intact.
ShapiroPR
Based in Los Angeles | Serving Authors Nationwide