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Six Steps to Raise Your Public Profile

Updated: Feb 20

  1. Build Relationships: Start building relationships with journalists, influencers, and bloggers in your industry. This can be done by reaching out to them via social media or email, providing value, and establishing yourself as a trusted source.

  2. Create quality content: Create high-quality content that is valuable to your audience. This will help build your brand's reputation, public profile and establish you as an expert in your field.

  3. Utilize social media: Social media platforms are great for building your brand, your public profile and connecting with your audience. Use social media to engage with your followers and share valuable content.

  4. Engage with your audience: Respond to comments, messages, and reviews from your audience. This will show that you care about their feedback and are interested in building a relationship with them.

  5. Leverage events: Attend industry events, conferences, and trade shows to network with other professionals in your field and establish yourself as an industry leader.

  6. Use PR tactics: Consider using traditional PR tactics, such as press releases, media pitches, and media kits, to gain media coverage and increase your brand's visibility.

Remember, building strong public relations takes time and effort. Focus on providing value to your audience and building relationships with key players in your industry, and your public relations will improve over time.

Are you ready for your PR consult? Feel free to send me a message.

Kelila Shapiro


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